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Getting to plan B

Explore Getting to plan B by John W. Mullins: 7 Hacker News mentions from 6 participants in 2007-02-22–2026-11-01. Read original excerpts, compare opinions and save this book.

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Getting to plan B
John W. Mullins
Business & Startups

Getting to plan B

7 mentions · 6 participants · 2 recommenders

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Ttangentcity
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Ddmix
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Jjonmc12
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Jjonmc12
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Tthejo
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Getting to Plan B by John Mullins and Randy Komisar is another good book from 2009. It provides a framework to arrive at a business model that works with lots of analogs from successful companies. A nice addition to the customer development genre.

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